Impact Capital Africa helps clients win more business.
If you are motivated to grow, we can help you achieve your full potential.
Impact Capital Africa goal is to assist companies in facilitating and promoting Africa and international business development, procurement, marketing and sales representation, using our marketing and business expertise through our network of affiliates, contacts and sales representatives.
We are flexible in working on a specific one time project or as an integral member of your team. We will consider working on the basis of various options such as fee basis, retainer, lump sum, commission, equity or combination thereof, depending on the particular situation.
Cultivating New Business | Growth
When working with Impact Capital Africa your business development initiatives will encompass a thoughtful, well-planned approach for the continued success and growth of your company. We will outline sales strategies, identify untapped markets, and provide tools to help strengthen business relationships. Our methods are proven and effective by cultivating trusted relationships for long-term success.
Here’s what you can expect:
- Identify new business development and sales opportunities
- Develop and implement sustainable growth practices
- Outline business development strategy for short- and long-range growth
- Coach and encourage sales and marketing teams to cultivate, establish, and maintain new business relationships
- Conceptualize, develop, and implement sales and marketing programs
- Coach and assist sales teams in proposal development and presentation preparation
- Sales process implementation and sales pipeline management through CRM programs
- Facilitate leadership development and training programs
Marketing Strategy Development | Strategic Planning
Strategic alignment is matching up your marketing strategy to your tactics and business activities. As we outline your marketing strategy and plans, we will develop tactics and an implementation program to make it all happen.
Here’s what you can expect:
- Focused problem solving and strategic thinking
- Uncovering and penetrating new markets
- Market research, analysis, and recommendations
- Branding, market positioning strategies and tactics
- A collaborative approach for sustainable growth
Your Brand… is Everything About You.
A logo, company name, and advertising tells a story about your company; but ultimately, your brand is who you are, and what your customers think of you. Your brand resides in the mind of the customer. Experienced at market positioning strategies and brand management, we can develop an offering that ultimately creates the voice of your brand and combine it with a compelling visual presentation.
Approaching each project with the highest level of integrity and regard, we encourage you to contact us for further information.